1.Introduction: Marketers always have to face different marketing challenges in the market place to promote and sale their products to consumers. The marketers who are able to face these challenges effectively can only beat their competitors and win the situation in their favor. 2. Marketing Challenges: 2.1 Consumers behavior pattern It is always a difficult […]
Introduction It is always a difficult task for the marketers to effectively introduce and promote a new product in the market. The customer are not ready enough to make a sharp decision to buy any new product. Customers need to pass through different stages in order to get prepared and motivated to make a decision and choice for […]